Blog

  • 19
    Mar

    Empowering European Youth with Entrepreneurship and Employability Education

    Therese Noorlander, Sustainability Director, Coca-Cola Europe & Salvatore Nigro, CEO, JA Europe

    Today’s society is changing at unprecedented speed: a growing population, environmental and societal challenges, revolution in the digital space - just to name a few. Jobs are not immune to these transformations: forecasts anticipate that over half of today’s young people will end up in jobs that have not yet been created. The JA Europe network and Coca-Cola and bottling partners teamed up to develop and implement entrepreneurship and employability education programmes that would contribute to adapting to those growing challenges.

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