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Economic Opportunities for All - Initiative of JA Europe together with NN Group

01 April 2021

JA Europe and NN Group are pleased to announce a new joint initiative aiming to provide economic opportunities for young people with limited resources or opportunities, by supporting their transition from education to employment and/or becoming entrepreneurs. Together, we will contribute to a more equal society.

The “Economic Opportunities for All Initiative” allows Junior Achievement to scale its existing programmes and to design new experimental learning programmes for young people with lack of resources while setting-up local sustainable ecosystems to provide economic growth. In 2021, our collaboration is focusing on defining and testing an impactful model in Greece, the Netherlands, Spain and Romania. Based on the outcome and results, it can be scaled-up to the Junior Achievement network across Europe. 

Dailah Nihot, Board Member of NN Group said: “Investing in communities is part of our promise to society. We want to make an impact that lasts, and that is why we join forces with non-profit organisations with the right expertise. We have been a longstanding partner of JA Europe. The new initiative will support them in further building their capacity to help more youngsters in growing their economic opportunities. Shifting our attention to those who are currently underserved fits well with our efforts to promote a more inclusive and sustainable society.”

Our new collaboration with NN Group builds on joint work since 2015 to empower young people with a wide range of work readiness and financial literacy skills while, at the same time, tackling societal challenges by fostering innovation and entrepreneurship in 13 countries. NN Group continues to develop and recognise entrepreneurial skills by supporting the Social Innovation Relay (SIR) as well as students’ access to the Entrepreneurial Skills Pass (ESP), an international micro-credential certifying the skills, competences and knowledge acquired by students through their entrepreneurial experience at school.

Now more than ever it is imperative to make sure no-one is left behind. Thanks to NN Group, we are able to extend innovative employment and entrepreneurship opportunities to the next generation of Europeans for them to succeed and thrive”, said Salvatore Nigro, CEO JA Europe. Adam Warby, Chairman of JA Europe added: “Our partnership with NN Group is a model in action of how to help youth who lack the resources or opportunity of many others. At the same time, we will be closing the gap between the educational systems and the most in-demand skills of the labour market.


About NN Group

NN Group is a financial services company active in 18 countries. We provide retirement services, pensions, insurance, investments and banking to approximately 18 million customers. At NN, we put our resources, expertise, and networks to use for the well-being of our customers, the advancement of our communities, the preservation of our planet, and for the promotion of a stable, inclusive, and sustainable economy. We do business with the future in mind and contribute to a world where people can thrive for many generations to come. For instance, through the NN Future Matters programme, we aim to empower people in the markets where we operate to support them in growing their economic opportunities. 

About JA Europe

JA Europe is the largest non-profit in Europe dedicated to preparing young people for employment and entrepreneurship. JA Europe is a member of JA Worldwide® which for 100 years has delivered hands on, experiential learning in entrepreneurship, work readiness and financial literacy. JA creates pathways for employability, job creation and financial success. Last school year, the JA network in Europe reached almost 4 million young people across 40 countries with the support of nearly 100,000 business volunteers and over 140,000 teachers/educators.

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